A personal training program based in science and realistic expectations.
client
Freelance
year
2026
timeframe
2 Weeks
Optimyze Performance is a small group of experienced personal trainers with a combined 35+ years of experience, launching their own brand and in need of a design system that connects and has a premium confient apperance.
Solution
For this design system, I wanted to keep the color palette cohesive around the bold red to keep the confident feel. For the logo, I took the concept of growth with two arrows to form an "O" monogram logo to give it a premium feel, and paired all these elements with bold san serif fonts to keep it confident and build trust.
